Institute for Transport Studies (ITS)

Staff photo

Dr Samantha Jamson

Staff Development Director & Deputy Director

Phone: +44 (0)113 34 36606
Room: 1.08

Research Interests

Dr. Jamson is a Chartered Psychologist at the Institute for Transport Studies, University of Leeds. She is a member of the Safety and Technology Group, a multidisciplinary team undertaking research in road safety and driver behaviour. With twenty years experience in the field, she has worked on a variety of research projects using driving simulators and instrumented cars as evaluation tools. She has been principal investigator on a range of projects, including evaluations of Transport Telematics applications, road design, and driver impairment. She managed a European project developing metrics for driver      distraction and has since been involved in further national and European projects to extend this work. Samantha is a member of the British Standards group on Human Machine Interface issues and the Institution of Highways Engineers (Health and Safety) working group. She recently chaired a European Working Group on motorcycle safety, delivering high-priority research needs to the European Commission. Her research involves collaboration with national and international policymakers (Department for Transport, Highways Agency, European Commission) as well as industrial  collaboration for both research and PhD supervision.


  • Principal Research Fellow, Institute for Transport Studies (ITS), University of Leeds
  • Director of International Activities, Institute  for Transport Studies (ITS), University of Leeds (2009-12)

Professional Engagements

  • Associate Fellow of the British Psychological Society
  • Member of the BSI Committee EPL/278

Professional Engagements

  • Associate Fellow of the British Psychological Society
  • Member of the BSI Committee EPL/278

Current projects

  • EcoDriver ( ecoDriver targets a 20% reduction of CO2 emissions and fuel consumption in road transport by encouraging the adoption of green driving behaviour. Drivers will receive eco-driving recommendations and feedback adapted to them and to their vehicle characteristics. A range of driving profiles, powertrains (conventional, hybrid, electrical) and vehicles types (passenger cars, vans, trucks, buses) will be tested in order to optimise the driver-powertrain-environment feedback loop. The ultimate goal is to deliver the most appropriate eco-driving advice or feedback for any given situation.

Current PhD students:

  • James Musgrave “An Evaluation of the Transtheoretical Model to Promote Travel Behaviour Change of Attendees at Sport Venues”
  • Yvonne Taylor “Fatigued driving in shift workers – the impact on road safety”
  • Akshay Dwarakanath “Development of a driving simulator to predict driving performance in  patients with Sleep Apnoea Hypopnoea Syndrome”
  • Sanna Pampel "How can Mental Models of Eco-Driving be Measured, Represented and Changed?"
  • Tatjana Zimasa "The interaction between driving pleasure and safety"

Please get in touch if you wish to discuss PhD topics


  • Safety of Road Transport 
  • Engineering Aspects of Road Safety


New UK/EU PhD Scholarship available: Fatigue and distraction in multi-modal transport operators

More info at:

Deadline 11th March – drop me an email to discuss!



  • Jamson SL; Rudin-Brown C (2013) Behavioural Adaptation and Road Safety: Theory, Evidence, and Action, CRC Press.

Book Chapters

  • Comte SL (1999) Speed management: targeting the road, vehicle or driver?, In: Harris D (Ed) Engineering psychology and cognitive ergonomics, 3, Ashgate, pp.321-328.


  • Jamson SL; Chorlton K; Jamson AH; Horrobin A; Carsten OMJ (2008) Results of Simulator Experiments., .
  • Carsten OMJ; Fowkes M; Lai F; Chorlton K; Jamson S; Tate FN; Simpkin R (2008) Intelligent speed adaptation: Final report, .
  • Carsten O; Fowkes M; Lai F; Chorlton K; Jamson S; Tate F; Simpkin R (2008) Executive summary of project results., .
  • Jamson SL; Carsten OMJ; Chorlton K; Fowkes M (2005) Intelligent Speed Adaptation: Literature Review and Scoping Study, .
  • Jamson SL; Chorlton K (2005) Differences between London motorcyclists and those from the rest of the UK, .
  • Jamson SL; Chorlton K; Conner MT (2005) The Older Motorcyclist: Final Report, .
  • Jamson SL (2004) The Prevalence and antecedents of risky motorcycling behaviour, .
  • Carsten OMJ; Comte SL; Tate FN (2000) Traffic calming with new technology: accident savings and driver behaviour., .

Conference Papers

Conference Presentations

  • Hibberd DL; Jamson AH; Jamson SL; Merat N (2013) Designing an in-vehicle eco-driving support system to assist drivers in conserving fuel, Annual Meeting of the Human Factors and Ergonomics Society Europe Chapter .
  • Hibberd DL; Jamson SL; Carsten OMJ (2012) Can the Psychological Refractory Period paradigm be used to reduce distraction-related vehicle crashes?, International Conference on Traffic and Transport Psychology .
  • Jamson SL (2011) Does legislation influence drivers’ propensity to use Nomadic Devices whilst driving?, 2nd International Conference on Driver Distraction and Inattention pp.45-45.
  • Jamson SL; Lai FCH (2011) Are novelty effects of road safety treatments observable in simulator experiments?, the 90th Annual Meeting of the Transportation Research Board .
  • Chorlton K; Hess S; Jamson S; Wardman M (2009) An investigation into the demand for Intelligent Speed Adaptation (ISA) systems in the United Kingdom, European Transport Conference, Noordwijkerhout, October 2009. .
  • Jamson S; Kircher K; Brouwer R (2009) Methodological challenges and solutions in the eurofot project, 16th ITS World Congress .
  • Jamson SL; Lai F; Carsten OMJ (2008) Low-cost engineering measures for speed management., DfT Behavioural Seminar .
  • Carsten OMJ; Jamson SL; Chorlton K; Lai FCH (2007) Did we need a long-term study of driving with Intelligent Speed Adaptation or would the earlier short-term studies have been sufficient?, Behavioural Research in Road Safety, Seventeenth Seminar .
  • Jamson SL; Chorlton K (2003) Who rides on our roads? An exploratory study of the UK motorcycling fleet., DfT Behavioural Research Seminar: Thirteenth Proceedings .
  • Jamson SL (2002) Do those who need ISA, use it?, ICTTP, Nagoya 2002. .
  • Jamson SL; Tate FN; Jamson AH (2001) Bilingual Variable Message Signs: A Study of Information Presentation and Driver Distraction, First International Driving Symposium on Human Factors in Driver Assessment, Training and Vehicle Design, Aspen, Colorado pp.153-158.

Other Publications

Search site